Betrayal of the worst kind ...
Sometime weekends back, on my usual trip to home, I was unmindfully surfing the tv channels to actually gulp down every bit of new feature which the so called "idiot-box(?) has to offer.
During my wild surf, I came across a show on some High profile business new channel - "Young Turks" - a show was featuring the interviews of some of the "Turks" who have made it big in life at a very "Young" stage. I don't know what made me stop there . That time , it was some gorgeous looking radio jockey, supposedly famous among the radio-lovers, the veracity of which I cannot authenticate as I am not a radio-lover myself. After the initial usual chit-chat as to what made her took that career, she began to tell which numbers are actually played on the radio.
What she said goes something like this - all the numbers which are being aired on any radio show are not what junta prefers to listen to, but what they are made to listen to and while the keep listening to it for an extended period of time, their numb brains get so much accustomed to listening them, that these songs begin to rule the charts, which is created by them. It is like the people are actually directed into liking what they like. To make it worse, these radio channels have a well defined research team which chooses these top-songs from the assorted array.
I always knew that this strategy to boost the rating is always played, to some extend, by newpapers ,tv channels etc. but what made me take this particualr incidence as betrayal was that some big boss out there was manipulating the likes and dislikes, preferences and prejudices of so many people around. I call it betrayal of the worst kind, don't know what you will call it .
8 Comments:
probably you want to achieve lot in life thats why it stopped you to listen them
Ankurindia- I just want to have my life the was I want to. I should never be led into thinking things which others want :)
That's what pop-music is. Light pop music always feels good when you listen to it a couple of times. That's why the movie songs that are released have novelty value here in India, unlike the album system in the US.
And "Betrayal", is rather a harsh word, :)
That's advertising after all.
I know it's wrong here, because the consumer is caught unaware, but again many advertisements violate ethics. Nothing new...
And what's the problem if you like the song, no one is forcing you to buy the song!
thelaughingbuddha - I don't think betrayal is the harsh word. betrayal stands for when you have been cheated emotionally, when your trust has been broken brutually to serve other purposes. I guess now you can see the resemblance between the two :)
Manu - the funda is i am forced to like the song they want me to like. I am not left with my own choice. Does it not make it worse.
Too deep a view on too shallow a issue.
Isn't anyone recommending a book to you or a movie something similar .. or the movie trailers for that matter ?
Lets keep the mole a mole .. we already have enuff mountains [:P]
i will have to agree with "spiralling nerd". We have bigger betrayals to worry abt;
really liked your blog name.
I dont think that it is a shallow issue, for when it comes to me as an individual, I identify myself with my preferences and choices -- which in this case I dont have control over. Guess thats it :)
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